Nike's Vaporfly running shoes and tumbling records - Reuters |
- Nike's Vaporfly running shoes and tumbling records - Reuters
- Now is the winter of our dress shoes' discontent - The Free Weekly
- New Company ‘Joybees’ Stepping Up Foam Shoe Game Started By Crocs - CBS Denver
- Twenty-Eight Shades of Shoes - Scientific American
- 'It's a lot bigger than just shoes': 25-year-old Warner Robins native opens shoe store at Shoppes at River Crossing - 13WMAZ.com
| Nike's Vaporfly running shoes and tumbling records - Reuters Posted: 24 Jan 2020 12:09 AM PST LONDON (Reuters) - World Athletics is set to announce the findings of a review of technology in road and track shoes by the end of January, and it is expected to change its rules in light of tumbling times recorded by athletes using Nike's Vaporfly brand. FILE PHOTO: Athletics - World Athletics Championships - Doha 2019 - Women's Marathon - Doha, Qatar - September 28, 2019 General view of Nike Vaporfly shoes during the race REUTERS/Ibraheem Al Omari Following are some facts on the shoe and how athletes using it are breaking records: * The Zoom Vaporfly shoes first came to prominence in 2016 and were worn by the first three finishers in the Rio Olympic men's marathon. Nike have developed various versions since. * Eliud Kipchoge, wearing a prototype Nike AlphaFly, became the first man to break two hours for the marathon in Vienna last year, albeit in an unofficial race. * The Kenyan also wore a version of the shoes when he set the official world record of 2:01.39. Kipchoge's 78-second improvement on the existing record was the largest improvement in over 50 years. * His compatriot Brigid Kosgei beat Paula Radcliffe's world marathon record in October in the latest version of the shoes, reducing the mark by 81 seconds to (2:14.4). * Dutchwoman Sifan Hassan took double gold at the World Championships in Doha in September, when she won the 1,500m and 10,000m in a track spike version of the shoe. * Last December Uganda's Joshua Cheptegei broke the 10-year-old 10km road world record in Valencia by six seconds. The top five at the event all wore a version of Nike's Zoom Vaporfly 4%. * That record lasted only six weeks as 20-year-old Kenyan Rhonex Kipruto took a further 14 seconds off it. He was not wearing Nike shoes but a prototype carbon-insoled Adidas shoe. * Japan's Mariko Yugeta, wearing Vaporfly shoes, became the first woman aged 60 or over to break three hours when she ran 2:59:15 — more than three minutes better than the previous W60 record set by Claudine Marchadier of France in 2007. * Analysis published by The New York Times showed runners wearing a version of Nike's Zoom Vaporfly 4% or ZoomX Vaporfly Next% ran 4-5% faster than those who were wearing average shoes, and 2-3% quicker than the next-fastest popular shoe. * The '4%' in the name comes from Nike's finding that the shoe could make its wearers that much more efficient, meaning they need that much less effort to produce the same pace. * Sports scientist Ross Tucker estimated that the physical output Kipchoge needed for his 2:01.39 world record in the Nike Vaporfly shoes equated to a 2.03 marathon in regular racing flats. * Nike, who sell the Vaporfly shoes for around $250 in the United States, describe the Next% version as having a "built-in secret weapon" - a full-length, carbon fiber plate underfoot that provides a propulsive sensation to help push the pace. * An estimated 95 of the first 100 finishers in last year's Valencia Marathon were wearing Vaporfly shoes, which have an estimated running life of around 200 miles. * Analysis of the world rankings shows that in 2019, twice as many men ran under 2:10 and twice as many women went under 2:27 as compared to 2016. Eight of the 12 fastest men's marathons in history have been run in the last year. * At Hakone Ekiden, a prestigious Japanese relay marathon, the number of runners wearing Asics dropped to seven from 51 the previous year, with 84% of competitors wearing Vaporfly - prompting a fall in Asics share price. * Nike says its market share in running reached a record high last year on the back of Vaporfly sales. (Reporting by Mitch Phillips) Our Standards:The Thomson Reuters Trust Principles.  |
| Now is the winter of our dress shoes' discontent - The Free Weekly Posted: 24 Jan 2020 03:06 AM PST  Q. The snow is a-coming and I'm not slipping rubber covers over my work shoes. So, I'm wondering if it is acceptable to wear winter boots with dress pants and then change into office shoes once you get to the office? Or is changing shoes at work unprofessional? A. Changing shoes when you get to the office in winter is not at all unprofessional; it is an intelligent thing to do. If you follow my usual advice and buy the very best shoes you can afford (wear them; enjoy them; and take care of them), then you certainly don't want to ruin those good shoes by wearing them while trudging through rain or snow. Since you don't like rubber overshoes, you can wear rugged outdoor boots on your commute, then change from them to indoor, business-appropriate shoes once you reach your office. I can understand your reluctance to wearing the rubber covers: not only are they often on the clunky – if not ugly – side, but they may not be high enough to protect your shoes in snow. I also understand why you may not want to carry a bag with your at-work shoes to and from the office. One way to avoid carrying shoes is to select a pair that will work in most business situations (not your very best pair, but ones that are versatile enough to go passably well with most of the clothes you wear at work). Keep them stored in a drawer or a closet at work. If you are meeting an important client or going to an early meeting and refuse to carry extra shoes to change into, here are a few options:
Many of these weatherproof overshoes are inexpensive (in the thirty-dollar range) and are a great way to protect your $300 to $400 shoes from rain, snow, and salt damage. They fit over every shoe style and size. A few brand names to check out are: Tingley, Totes, and SWIMS. Please send your men's dress and grooming questions to MALE CALL: Lois.Fenton@prodigy.net  |
| New Company ‘Joybees’ Stepping Up Foam Shoe Game Started By Crocs - CBS Denver Posted: 23 Jan 2020 05:00 PM PST (CBS4) — The Colorado-based company Crocs took the world by storm with their unique-looking shoes when they debuted almost 20 years ago. Now, EVA foam shoes like them are coming back into style and another Colorado company is moving into Crocs' territory.
(credit: CBS) "Our splash sneaker is probably the O.G." says Kellen McCarvel the CEO of Joybees. He has lightweight EVA foam shoes in his blood. His dad was the CEO for the Niwot-based company and eventually he also worked for them. "My career was started at Crocs in the golf division," he says. Kellen always wanted to run his own business and with the resurgence of Crocs and other start-up footwear brands he saw an opportunity to make his dream a reality. "I loved my time at Crocs," he admits, "I learned a ton and I was ready to use that on my own." He started Joybees, a footwear company to compete directly with Crocs. His shoes are made from the same EVA foam as Crocs, but are for a different demographic.
(credit: CBS) "We're really focused on families with young kids." They retail for $10-$20 less than his competitor and he thinks they look better than the traditional clog that some people love — but others hate.
(credit: CBS) "We have I think really compelling designs. I think it's really nice. We've done a really good job of elevating how EVA can be designed," says Kellen. He thinks, with a little luck and more hard work, Joybees will be the next Colorado startup to put EVA foam shoes on feet across the world. "We really hope to become that trusted brand for families."
(credit: CBS) Right now Joybees shoes are only available on their website.  |
| Twenty-Eight Shades of Shoes - Scientific American Posted: 23 Jan 2020 02:35 PM PST The year 2015 will go down in the annals of vision research history as a watershed moment. in which the internet discovered an entirely new visual phenomenon—a dress that half of the world saw as black/blue and the other half as white/gold. Had it not been for social media and its particular way of framing conversations around shared crowd-sourced images, this peculiar visual puzzle might have remained unknown. The idea that an object could look one color under one set of lighting conditions, and another color under another set of lighting conditions, was not new. What was unique about The Dress was that the same image, under the same exact viewing conditions, looked very different to different people. The color ambiguity only became evident when half of the viewers disagreed with the other half, which is probably why social media was so pivotal in its discovery. Vision scientists went bananas. Was it an artifact of different device screens? Did it have to do with gender, culture, education, or some other categorization of brain and persona? How many people—exactly—saw the image one way or the other? This was a dress that sailed a thousand ships. The vision science field eventually verified that the phenomenon was definitely real and not an artifact of viewing conditions. Though the precise underlying mechanisms remain unknown, even now. Similarly ambiguous color images followed the dress, but a main obstacle to figuring out how and why such effects existed was that all of the images were flukes. They were accidental happy snaps created by internet picture-posters. Scientists could not intentionally create new and carefully controlled examples for deep study in the lab. Until now. As we reported in our most recent Illusions column in Scientific American: MIND, the laboratory of Pascal Wallisch, at New York University, has now successfully created new color-ambiguous stimuli, based on the theory that this kind of illusion is due to our accumulated prior life experience with the specific objects in the images. That is, our prior visual experience with specific objects biases our brains to interpret an ambiguous image one way or another, based on how we typically experience them in life. Wallisch and his team chose to test their theory with Crocs: objects that come in lots of colors (28 to be exact), and which most—if not all—study participants would be familiar with. Specifically, the researchers put two different colors of Crocs side by side, while making them appear nearly identical to each other under opposing lighting conditions. The used pink and mint (a shade of green) Crocs and made them both appear gray by varying the lighting conditions: pink Crocs were viewed under green light, and mint Crocs were viewed under pink light. Thus, viewers could interpret the Crocs as being gray—despite that they were pink or mint when viewed under white light—depending on what color they assumed the light source of the scene to be, using clues from the colors of surrounding objects, which were also illuminated under the same special lighting. In Panel A of the figure below, you can see two pairs of Crocs under white light. Panel B shows just the mint Crocs under two shades of pinkish light, and Panel C shows the pink Crocs under three shades of green light. Notice that all the Crocs appear grayish under colored lights, and that the color of the light source can be inferred from the color of the tube socks. But—and this is critical—this inference is only true if you believe that tube socks are usually white (i.e. because of your past experience with tube socks). This is the basis for the study's main results. When subjects thought the tube socks were white, they tended to see the light source as colored, and so their visual systems consequently interpreted that the Crocs were also under the same light source and were thus colored as either mint or pink. On the other hand, when observers saw the tube socks as intrinsically colored (not white), they tended to see the light source as white, and they interpreted the Crocs as gray. The researchers questioned the participants about their past experience with socks, and found that people who had previously worn white tube socks (a commonly owned article of clothing) were statistically more likely to interpret the socks as white under colored light, rather than gray under white light, and vice-versa. 
Check out the 1-minute YouTube movie created by Wallisch and his collaborator Michael Karlovich for more examples and information about this perceptual effect. Video: https://www.youtube.com/watch?v=ne4exGYx_fo Further Reading
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| Posted: 23 Jan 2020 02:52 PM PST  MACON, Ga. — About three years ago, Aaron Davis camped outside of an Atlanta shoe store for 15 hours, waiting for the Air Jordan 1 Retro Gold Top 3 sneaker to release. "The release finally comes. The doors open and I get my two pairs of shoes, and as soon as I stepped foot out the door some guy comes up to me," Davis said. "The dude's like, 'Shoot, I'll give you $1,200 for both of the shoes." He and his girlfriend only paid $160 each for the two pairs of shoes they bought. That's when he says he decided he was going to take the sneaker-selling industry seriously. "From that day forward it's just been up from here," he said. Now, he owns STUSA, a shoe store located in between Journeys and Game Stop at the Shoppes at River Crossing in Macon. The store buys, sells, and trades new and used brand-name sneakers. Davis calls it a consignment shop. The Warner Robins native turned 25-years-old in November – the same month he opened STUSA. He says opening the store-front was his birthday present to himself. Davis' original plan was to open a shoe store in 2022, but when the opportunity arose to open one near his birthday, he couldn't pass it up. He used to have a t-shirt stand inside of the Macon Mall. Then, folks with the outdoor shopping center came to him with an offer to open the t-shirt stand as a store. "I was like, 'Nah,' he said. I know, like, if you guys are coming over here for a t-shirt stand then I can really blow your mind by putting a consignment shop over here." Davis says he takes pre-orders so customers can pay ahead of shoe's release to avoid "all the commotion." He doesn't camp outside to wait for shoes to drop anymore, though. Davis says, now, he pays people to do that for him if he knows an unreleased shirt or sneaker will have a high resale value. "The regular person isn't going to put in that type of leg work to get shoes," he said. "So, if a person wants it, they're going to pay that price to get the shoe." Business is going well for Davis. He says STUSA is expecting to surpass $1 million in sales in 2020. "I'm blessed but there's just so much more that I have to do. Not just for myself. Just for the city, and the community, and the people around me," Davis said. It was important to Davis to set up shop in Central Georgia instead of relocating to a market hub in a big city, like Atlanta or Miami. "It's a lot bigger than just shoes over here with me," Davis said. He says he personally owns about 100 pairs of sneakers. He used to have over 200, but he says he sold much of his collection to get his business up and running. "If you're a sneaker head then you know how much it hurts to get rid of shoes," Davis said. STUSA also sells brand-name clothes at the store as well. You can find STUSA on Instagram at @stusakicks. MORE RELATED HEADLINES 'The best feeling ever': Milledgeville waitress receives $1,000 tip From soldier to chef: Warner Robins chef wins 2019 Georgia Seafood Festival Competition STAY ALERT | Download our FREE app now to receive breaking news and weather alerts. You can find the app on the Apple Store and Google Play. STAY UPDATED | Click here to subscribe to our Midday Minute newsletter and receive the latest headlines and information in your inbox every day. Have a news tip? Email news@13wmaz.com, or visit our Facebook page.  |
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